Choose the tier that matches how visible you want your business to be. Free gets you listed. Essentials makes you look complete. Growth gets you seen and chosen more often. Ultimate gives you category leadership.
Email us at contact@dunlap.directory, or call or text us at (423) 556-0355 to discuss which plan is right for your business growth plans.
Feature + Benefit | Free – $0 | Essentials – $15/mo or $150/yr | Most Popular – $39/mo or $390/yr | $99/mo or $990/yr |
|---|---|---|---|---|
Business Name + Category Baseline discoverability: customers can find you by what you do. | ✅ | ✅ | ✅ | ✅ |
Address or Service Area + Phone Immediate contact: reduces drop-off when people are ready to buy. | ✅ | ✅ | ✅ | ✅ |
Business Description Clarity: helps customers self-qualify and choose faster. | ✅ Basic | ✅ Enhanced | ✅ Growth | ✅ Premium |
Photos + Logo Trust signal: people choose what looks real and established. | — | ✅ | ✅ | ✅ |
Business Hours Reduces friction: “Are they open?” is a common decision blocker. | — | ✅ | ✅ | ✅ |
Website + Social Links Gives prospects the “next click” when they want more proof. | — | ✅ | ✅ | ✅ |
Multiple Categories / Services More entry points: get found for more than one search intent. | 1 | Up to 3 | More | More |
Highlighted Listing Styling Stand out in lists: improves clicks when customers scan quickly. | — | ✅ | ✅ Stronger | ✅ Strongest |
Priority Placement in Category Pages More eyeballs: top-of-list visibility drives selection. | — | — | ✅ | ✅ Top |
Promotions / Specials Posting Creates reasons to revisit: keeps your listing “fresh.” | — | ✅ | ✅ | ✅ |
Feature Content About Your Business Story builds trust: customers remember narratives, not bullet points. | — | — | ✅ 1×/yr | ✅ 1×/yr (Signature) |
Guide / Roundup Inclusion Captures seasonal demand: “best of” content drives decisions. | — | — | ✅ 2×/yr | ✅ More |
Social Spotlights Distribution: reaches people who aren’t actively searching yet. | — | — | ✅ 2×/yr | ✅ Included |
Performance Summary Visibility feedback: know what’s working and what to improve. | — | — | ✅ Quarterly | ✅ Included |
Category Sponsorship Recognition Leadership signal: “trusted name” placement at the category level. | — | — | — | ✅ |
Annual Strategy Session Plan your visibility: choose promos and timing for maximum impact. | — | — | — | ✅ |










